Loyalty Programs

Build long-lasting customer relationships and increase repeat revenue with a strategic loyalty program tailored to your brand.

Why Should I Invest in a Loyalty Program?

Loyalty programs are a powerful way to reward your most engaged customers while driving repeat purchases, deeper brand affinity, and higher lifetime value. Unlike traditional acquisition channels, loyalty initiatives turn existing patrons into your most effective brand ambassadors through giving them rewards, perks, and incentives every time they choose your brand again and again.

A well-designed loyalty program helps you:

  • Increase customer retention by rewarding repeat behaviour

  • Boost average order value through points, tiers, and exclusive offers

  • Build community and brand loyalty that turns advocates into evangelists

  • Collect first-party data to personalise offers and grow insights

  • Encourage referrals and recurring revenue with meaningful incentives

Is a Loyalty Program Right for You?

If any of the following sound familiar, a Loyalty Program could deliver real value:

  • You want to re-engage existing customers and reduce churn

  • You’re aiming to increase repeat purchases consistently

  • You want to reward your best customers with VIP perks

  • You’re ready to turn customers into advocates who refer others

  • You want a predictable revenue stream beyond ads and promotions

Our Loyalty Program Approach

We don’t build generic rewards systems — we craft brand-aligned loyalty strategies that feel meaningful for your customers and scalable for your business. Our loyalty programs are:

  • Strategically designed with customer psychology in mind

  • Aligned with your business goals and KPIs

  • Reward-driven, not discount-driven

  • **Structured to be easy to manage and optimise over time

Our Loyalty Program Process

1. Loyalty Strategy & Program Design

We start by mapping your customer lifecycle and defining a loyalty model that will actually move the needle from points to tiers, perks to milestones.

2. Customer Incentive & Reward Planning

We help you decide what your customers value most which is discounts, exclusive access, gifts, early drops. Structure rewards that encourage repeat behaviour.

3. Platform Setup & Technical Integration

Whether you need a stand-alone tool or integration with your existing stack (eCom platform, CRM, POS), we handle the setup and tracking so points and redemptions work seamlessly.

4. Launch & Ongoing Optimization

We support your launch with messaging strategy, UX optimization, and reporting. We then use data to refine your program for sustained growth.

Work with Rêveur for expert end-to-end loyalty program design and management:

Program Strategy & Planning

  • Loyalty model selection (points, tiers, perks)

  • Reward incentives + earnings logic

  • Competitive loyalty benchmarking

Technical & Tracking Setup

  • Loyalty platform selection & onboarding

  • Integration with your eCommerce / CRM systems

  • First-party data capture flows

Customer Engagement & Growth

  • Launch campaign strategy & messaging

  • Ongoing optimisation and reporting

  • Referral and advocacy rewards strategy

*Please note: ad budgets are are not included in our fees & applicable taxes & service fees may apply.

Loyalty Program Service Inclusions

Two women laughing and sitting on a pink sofa in front of a large potted tropical plant indoors.

Meet The Co-Founders

Alex & Irah

Having collectively almost two decade of experience in marketing across various industries, Alex and Irah wanted to bring their expertise to small & midsized businesses.

Alex has advised and counselled startups from scratch to global expansion. Having specialized in the D2C space, Alex possesses extensive experience in E-Commerce & CPG brands alongside proven experience in health & wellness, media, beauty, early tech startup industries, and more. Her focus is on delivering 360 degree marketing strategy for owned & earned media. 

Irah has consulted, freelanced and worked in Marketing for global businesses across real estate, e-commerce, B2B/SaaS, mobile apps, media, beauty, health and wellness and more. Her focus is exploring and scaling growth marketing & acquisition channels through paid media and mixed media.

Our Co-Founders work collaboratively on your account to maximize your strategy effectiveness and output.

Let’s Get Started

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